Publer is a web-based platform that facilitates the scheduling, posting, and management of content across various social media platforms. It aims to simplify social media tasks, saving time and effort for individuals, businesses, and social media managers. The tool typically supports popular platforms such as Google Business Profile, Facebook, Twitter, LinkedIn, and Instagram.


Publer Pricing

Publer always keeps its doors open for customers open to people who want to use the social media management tool for free. The legacy version of the tool remains free to use for everyone. Suppose you want features like unlimited workspaces and multiple Twitter account activations. In that case, there’s a Professional account ($20/month), and for a more souped-up version, there’s also a Business account that goes for $35/month. You can try the Professional version free for seven days, while the Business version has a fourteen-day trial period

How to Use Publer?

Scheduling posts with Publer is a straightforward process that allows users to plan and automate their social media content across various platforms. While specific steps may vary based on updates or changes to the platform, here is a general guide on how to schedule posts with Publer:

1. Create a Publer Account

To get started, you need to sign up for a Publer accountClick here to create a free account.

2. Connect Social Media Accounts

After creating an account, connect the social media accounts you want to manage through Publer. Commonly supported platforms include Facebook, Twitter, LinkedIn, and Instagram.

3. Access the Publer Dashboard

Log in to your Publer account to access the dashboard. This is the central hub where you can manage all your scheduled posts and accounts.

 4. Create a New Post

Look for the option to create a new post. This is typically found on the dashboard or in the navigation menu. Click on “New Post” to start the process.

 5. Compose Your Content

Craft your post by adding text, images, links, and any other elements you want to include. Publer usually provides a user-friendly interface for content creation.

 6. Select Posting Date and Time

One of the critical features of Publer is its scheduling capability. Choose the date and time you want your post to be published. This can be done using a calendar and time picker that Publer provides.

 7. Choose Social Media Platforms

Select the social media platforms where you want to publish the post. You can choose to publish on one or multiple platforms simultaneously.

 8. Add Extras and Enhancements

Publer often provides additional features like emojis, hashtags, and other post enhancements. Customize your post to make it more engaging and aligned with your brand.

 9. Review and Preview

Before scheduling, review your post to ensure everything looks as intended. Many scheduling tools offer a preview option to see how your post will appear on different platforms.

 10. Schedule the Post

Once you are satisfied, look for the scheduling option. It’s usually a button or checkbox allowing you to set your post for publication. Confirm the scheduling details and proceed.

 11. Monitor Scheduled Posts

Publer typically provides a section where you can monitor all your scheduled posts. This allows you to see an overview of your content calendar and make any necessary adjustments.

 12. Edit or Reschedule if Needed

If you need to change a scheduled post or reschedule it for a different time, Publer usually allows users to edit or adjust the posting details easily.


Key Features of Publer:


Content Scheduling

Publer allows users to schedule posts in advance, enabling them to plan their social media content strategy and maintain a consistent online presence.

This feature is particularly beneficial for those looking to reach their audience at optimal times without being online 24/7.


Multi-Account Management

Publer supports the management of multiple social media accounts from a single dashboard. This is especially useful for businesses and digital marketers who handle accounts across various platforms.


Post Customization

Users can customize their posts with features like emojis, hashtags, and other elements to make their content more engaging and aligned with their brand identity.


Bulk Scheduling

Publer often provides a bulk scheduling feature, allowing users to upload and schedule multiple posts simultaneously. This can be a time-saving feature for those who plan content in batches.


Analytics and Reporting

Many social media management tools, including Publer, offer analytics and reporting features. Users can track the performance of their posts, monitor engagement metrics, and gain insights into the effectiveness of their social media strategy.



Publer may have collaborative features allowing teams to collaborate on social media campaigns. This can involve assigning roles and permissions and coordinating efforts seamlessly.


How Publer Can Help with Social Media Management:


Time Efficiency

By scheduling posts in advance, users can save time and effort, ensuring a steady flow of content without the need for real-time manual posting.


Consistent Branding

Publer helps maintain a consistent brand image across social media platforms by allowing users to plan and coordinate their content.


Audience Engagement

With analytics tools, users can track engagement metrics and adjust their strategy to better connect with their audience.


Multi-Platform Management

Publer’s support for multiple social media platforms simplifies managing various accounts, making it a valuable tool for businesses with a diverse online presence.


Data-Driven Decision Making

The analytics and reporting features provide valuable data to inform strategic decisions, helping users refine their social media approach for better results.


Key Takeaways

Publer is a social media management tool that empowers users to streamline their social media efforts, ensuring a more organized, efficient, and practical approach to online presence and engagement. It is particularly beneficial for managing multiple accounts and executing a well-planned content strategy across various platforms.

Do you want to elevate your online presence, attract more customers, and drive organic traffic to your website for unbeatable SEO results? Schedule a meeting with JovieSocial today, and let us craft a customized social media management strategy tailored to skyrocket your brand’s visibility and engagement.

Unleash the power of targeted online marketing—schedule your consultation now and watch your business thrive.

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