Experienced Email Marketer – Lead Segmentation Specialist (Remote)

Greetings from Innovative Logistics Group!

Are you an email marketing maestro with a knack for lead segmentation? Do you have a proven track record of delivering highly targeted and personalized email campaigns that drive engagement and conversions? If so, we have an exciting opportunity for you to join our team as an Experienced Email Marketer – Lead Segmentation Specialist at Innovative Logistics Group, LLC.

About Us:
Innovative Logistics Group, LLC is a leading logistics and supply chain management company, dedicated to providing exceptional services to our clients. As a remote-friendly company, we value flexibility, collaboration, and innovation in all aspects of our work.

Job Description:
As an Experienced Email Marketer – Lead Segmentation Specialist, you will play a critical role in developing and executing highly targeted email marketing campaigns. Your expertise in lead segmentation strategies and email automation tools will be instrumental in driving engagement, nurturing leads, and maximizing conversions.

Responsibilities:

Collaborate with marketing and sales teams to understand campaign objectives and target audience segments.
Develop and implement lead segmentation strategies to deliver personalized and relevant email content.
Utilize email marketing automation tools to create and execute automated email campaigns.
Create compelling email content, including subject lines, body copy, and calls-to-action (CTAs).
Monitor and analyze campaign performance metrics, such as open rates, click-through rates, and conversion rates.
Conduct A/B testing to optimize email campaigns for maximum engagement and conversion.
Stay up to date on industry best practices and emerging trends in email marketing and lead segmentation.

Requirements:

Proven experience in email marketing, with a focus on lead segmentation and personalized campaign development.
Extensive knowledge of email marketing automation platforms (e.g., Mailchimp, ActiveCampaign, HubSpot).
Strong understanding of lead segmentation strategies and best practices.
Proficiency in creating and optimizing email campaigns, including copywriting and designing CTAs.
Data-driven mindset with the ability to analyze campaign performance and derive actionable insights.
Excellent communication skills and the ability to collaborate with cross-functional teams.
Self-motivated, detail-oriented, and able to meet deadlines in a remote work environment.

Kindly submit the following:

Your updated resume highlights your relevant experience in email marketing and lead segmentation.
Examples of email campaigns you have developed and executed, showcasing your lead segmentation strategies and results achieved.

Join our dynamic team and be part of our mission to revolutionize the logistics industry with innovative solutions. We look forward to reviewing your applications!

Note: Only shortlisted candidates will be contacted for further steps in the hiring process. Apply if you only have specific requirements that we are looking for.

At Innovative Logistics Group, LLC, we are an equal opportunity employer committed to fostering an inclusive and diverse workforce.

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