Christina May Liwag

About the Candidate

Christina May D. Liwag

Angeles City, Pampanga, Philippines 2009.

Contact: +63908 820 1276

Email: [email protected]

Professional Summary:

Highly motivated and dedicated Virtual Assistant with over 7 years of experience  supporting Western clients. Skilled and knowledgeable particularly in fast-paced  industries like SaaS, marketing, e-commerce, logistics, and tech. Ability to manage calendars, inboxes, and high-volume communications with confidentiality. Ability to  efficiently manage multiple projects, ensuring client satisfaction and aligned with your  company goals and continued success.

Education: BS Culinary Arts Management Holy Angel University, Angeles City, Pampanga, Philippines (2015-2018)

Core Competencies

Calendar & Appointment Management (Calendly, MS Outlook)
CRM Expert & Project Management Systems (Monday.com, Zoho, HubSpot, Trello, Asana, ClickUp, Pipedrive, Smartsheet)
Fast learner and highly adaptive, able to pick up new tools and workflows quickly in a multifaceted environment.
High skilled in Database management, Document Management (Dropbox Sign, Google Drive, Dropbox)
Financial Administration & Invoicing (QuickBooks, Ramp, Deel)
Project & Task Tracking (ClickUp, Notion, Asana, Trello)
Meeting Tools expertise(Zoom setup, links, Fathom AI recording, KrispAI meeting recording)
Google Workspace & MS Office (Docs, Sheets, Excel, Drive)
Client Communication, Executive, Marketing, Bookkeeping & Administrative Support
Process Documentation & Workflow Ownership
Confidentiality & High-Trust Operations
Professional Experience:

Global Partnerships and Operations Manager

Brandvocate, NJ | May 2025 – August 2026

Worked directly with the CEO. His business is a talent management agency for US-based influencers and content creators, as his go-to person for keeping the business running smoothly behind the scenes.
Liaised between the CEO, brand deal managers, and internal team, following up consistently on outstanding items.
Responsible for marketing; outreaching potential brands. Scheduling posts, content management and overseeing incoming brand deals.
Took full ownership of his calendar and daily schedule, so he could walk into every meeting prepared and never double-booked, preparing short meeting notes before his touch base with potential brand integrations.
Handled agreements and contracts for the talents and brand partnerships from drafting through tracking, keeping every file organized.
Was the first person for new clients and creators spoke with, handling the onboarding and accomplishing every checklist as needed to make sure everything is aligned and well coordinated with the CEO.
Kept an eye on the deal pipeline and proposal status day to day, flagging anything that needed attention before it became a problem.
Coordinated meetings and communication between the CEO, clients, and the wider team, making sure nothing got lost between conversations.

Client Services Manager & Executive Assistant

Silicon Alley Solutions | May 2024 – May 2025

Client Services Manager (40%)

Conduct targeted outreach of 50–100 emails daily to SaaS and Tech companies  across the U.S., promoting specialized recruitment solutions.
Utilize the use of AI Tools such as ChatGPT, Gemini, Sora to execute marketing  strategies and preparation for automation and outreach.
Manage incoming client inquiries, oversee seamless onboarding of new clients. • Design visuals using Canva and schedule LinkedIn posts to alignment with the  marketing calendar.
Manage and coordinate marketing tools; including email campaigns, sponsored  posts, PowerPoint decks, website content.
Create engaging content and manage CEO’s LinkedIn presence, enhancing  professional visibility and lead generation.
Execute direct messaging strategies and social engagement campaigns to boost  client acquisition.
Develop, implement, and analyze email marketing campaigns and newsletters to  enhance outreach effectiveness.
Creating contents to schedule posts linked in for engagement. • Maintain meticulous CRM records, tracking all client and candidate interactions  for follow-ups.
Collaborate with sales and marketing teams to ensure alignment on business  goals, client satisfaction, and revenue targets.
Maintain CRM (Zoho) on tracking cold and warm leads and follow ups.

 

Executive Assistant (60%)

Provide direct administrative and operational support to the CEO, including daily  task management, and SOPs.
Designed marketing visuals and content posts using canva; aligned with  company goals and target audience.
Coordinate complex schedules creating meetings, PowerPoint decks and  presentation, planning and executing onboarding materials, arrange meetings,  and manage travel and booking hotels on behalf when he is on work travel.
Act as a liaison between the CEO and his clients, handling inquiries, pricing,  invoicing, follow ups and facilitating clear and responsive communication. • Draft client communications, prepare documents such as contracts and files, and  organizing internal updates.
Account Manager & Executive Sales Assistant

Maisonette (via GrowthAssistant Agency) | November 2022 – April 2024

Served as the primary liaison for vendors, addressing inquiries and complaints.
Managed executive scheduling, email handling, document processing, and  comprehensive administrative support.
Designed marketing visuals and content posts using canva; aligned with brand  materials goals and branding engagement.
Overseeing order fulfillment processes, inventory tracking, and Shopify store  management.
Conducted lead generation activities, developed strategic partnerships, and  negotiated vendor advertising contracts.
Created and managed email marketing campaigns via Klaviyo; prepared vendor  product listings.
Developed presentations and managed social media advertising strategies for  vendor promotions.
Managed detailed reporting, analysis, and maintained records for senior  executive review.
Served as Executive Assistant to the Senior Account Sales Marketing Manager,  preparing detailed presentations, managing calendar scheduling and meetings,  summarizing meeting notes, creating sponsored listings, and actively promoting  the company brand.
Managed backend operations of the client’s website, organizing product listings on her Shopify, according to their positioning and sponsorship demand.

Business Development Representative

TaxAssist Accountants (via TOA Global Outsourcing Company) | December 2021 – October 2022

Conducted outreach to potential clients interested in tax and franchise services,  qualifying leads and securing discovery calls.
Developed targeted marketing strategies and campaigns focused on accounting,  taxation, and franchise business growth.
Researched and maintained detailed CRM records; successfully met and  exceeded monthly KPIs.
Conducted extensive outreach to prospects interested in tax services and  franchise opportunities, identifying and qualifying leads effectively.
Scheduled and conducted discovery calls to provide detailed information about  accounting and franchise services, establishing strong client relationships. • Developed and executed creative marketing strategies aimed at generating new  business opportunities, significantly growing the sales pipeline.
Managed and updated comprehensive CRM databases, ensuring accuracy and  efficient lead tracking.
Collaborated closely with internal teams to tailor proposals and marketing  materials to client needs, enhancing client acquisition and retention. • Regularly exceeded set performance targets through diligent follow-up, precise  qualification processes, and consistent client engagement.
Conducted market research and competitor analysis to identify emerging trends  and opportunities, contributing valuable insights to the strategic planning  process.

Digital Marketing & Lead Generation Specialist

Digilite Marketing (via My Virtual Mate Agency) | June 2022 – September 2022  (Project-based)

Conducted detailed research and prospecting across industries like SaaS, digital  marketing, and accounting.
Generated high-quality leads through LinkedIn Sales Navigator, Clutch, and  Google, resulting in enriched sales pipelines.
Executed email outreach campaigns promoting digital marketing services such  as PPC, SEO, and social media management.
Lead Generation Specialist & Appointment Setter
MarketOne | November 2021 – June 2022

Conducted comprehensive lead generation using LinkedIn Sales Navigator,  ZoomInfo, Lusha, Apollo, and HubSpot to gather detailed contact information. • Performed extensive prospecting via cold calls, email outreach, and social media  platforms targeting senior executives and decision-makers.
Managed detailed data collection and maintained accurate databases using  Excel spreadsheets and CRM systems.
Scheduled appointments, webinars, and virtual meetings, ensuring seamless  communication and effective handover to sales teams.
Provided live chat support addressing technical inquiries, billing, and general  support for software products.
Executed tele-prospecting and lead nurturing to foster ongoing relationships with  potential clients and convert leads into sales opportunities.
Collaborated closely with marketing and sales teams to optimize lead generation  strategies, track performance metrics, and achieve weekly and monthly sales  targets.

Virtual Nurse & Business Leads Specialist

Client: Pfizer (via ClarkOutsourcing) | December 2020 – July 2021 As Virtual Nurse

Provided phone-based support to patients regarding Pfizer’s COVID-19 vaccine,  addressing medical concerns and medication inquiries.
Escalated adverse reactions and critical issues to appropriate healthcare teams,  ensuring timely resolution and data collection.
Assisted in post-vaccination guidance, side effect reporting, and medication  refills.
Utilized CRM tools such as Salesforce, Twilio, and medical billing software to  manage patient interactions efficiently.
Collaborated with virtual health professionals to deliver accurate information and  enhance patient experience.
As Research for Proposal Specialist

Conducted extensive data mining and market research to identify business  opportunities and tender requirements.
Generated high-quality business leads via LinkedIn, Google, Facebook, and  other social platforms.
Drafted and submitted tailored proposals aligned with client business needs,  particularly within healthcare and healthcare tech industries.
Communicated effectively with potential clients to present proposals and align  offerings with their requirements.
Coordinated with contract teams and stakeholders to pursue new business  opportunities.
Maintained a strong pipeline of prospective leads through targeted outreach and  proposal strategy.
Virtual Assistant to CEO

DS Smoke Alarms (via Profitmaster BPO Agency) | October 2019 – May 2020

Managed complex schedules, appointment settings, and logistical planning for  fire alarm inspections.
Handled administrative tasks including email management, invoice preparation,  and detailed reporting.
Providing first-line client support, coordinating device maintenance and  addressing technical concerns.
Preparing billing statements and invoices via QuickBooks, ensuring timely and  accurate financial records.
Assisted employees by coordinating and guiding inspection routes, optimizing  their daily schedules.
Handled direct communication with customers, responding to emails and calls,  managing concerns related to faulty alarms, and addressing other residential  issues promptly.
Customer Liaison Executive & Business Data Executive

Yellow Pages UK (via Tata Consultancy Services) | January 2018 – October 2019

Supported sales consultants and customers, optimized digital advertisements,  managed online listings, and handled client queries.
Compiled and analyzed customer feedback data, enhancing service delivery and  customer satisfaction.
Provided comprehensive administrative support, ensuring seamless  communication between clients, consultants, and internal departments. • Managed and updated extensive customer databases, ensuring data accuracy  and integrity.
Assisted sales reps in resolving client concerns regarding their digital listings,  advertisements, billing inquiries.
Conducted follow-ups to ensure client satisfaction, identified opportunities for  upselling, and supported retention initiatives.
Efficiently handled incoming support requests via email and CRM ticketing  systems, prioritizing and escalating issues as necessary to appropriate  departments.

References:

Louwelito Lacsina, Supervisor, Tata Consultancy Services
([email protected])

Louize J. Posilio, People Service Manager, TOA Global
([email protected])

Jericho J. Amurao, Colleague, Tata Consultancy ([email protected] |  +639057069174)