SEO Specialist
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Job Summary: Responsibilities:
– Conduct keyword research to identify high-volume, relevant terms and phrases to target
– Perform on-page optimization including optimizing title tags, meta descriptions, headings, content, etc.
– Build high-quality backlinks through outreach, guest posting, etc.
– Analyze website traffic, rankings, and other metrics using Google Analytics, Search Console, etc.
– Identify technical SEO issues and work with developers to fix them
– Stay up-to-date on the latest SEO trends, algorithm updates, and best practices
– Generate reports detailing SEO progress, rankings, traffic, etc. for clients
Requirements:
– 3+ years experience in an SEO role
– In-depth knowledge of SEO concepts and best practices
– Experience with keyword research and competitive analysis
– Strong analytical skills and data-driven mindset
– Proficiency with Google Analytics and Google Search Console
– Knowledge of web development and technical SEO issues
– Excellent written and verbal communication skills
– Results-driven work ethic and ability to manage multiple projects
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