Outbound SDR

Position Overview

Job Title: Outbound Sales Development Representative (SDR) / Business Development Representative
(BBR)

• Target Audience: Companies offering maintenance, service, or protection plans for security systems.
• Primary Objective: To conduct outbound cold/warm calling to businesses, identify key decision
  makers, and book qualified meetings/demos for our sales team.
• Employment Type: Full-time
• Location: Remote

Core Responsibilities

• High-Volume Outbound Calling: Conduct cold and warm phone outreach to targeted B2B prospects
  daily.
• Lead Qualification: Navigate gatekeepers to reach key decision-makers (e.g., Operations Managers,
  Service Directors, Owners) within the security system service industry.
• Value Proposition Delivery: Clearly articulate how our SaaS platform helps them streamline, manage,
  and scale their security maintenance/service plan operations.
• Meeting Generation: Successfully book high-quality meetings/product demonstrations with qualified
  prospects.
• Data Management: Meticulously log all call activity, notes, and meeting schedules in HubSpot.

Mandatory Candidate Requirements

Communication & Language

• Native English Speaker: Must possess native-level English fluency with clear, professional, and
  unaccented speech suitable for corporate B2B calling in the target market (e.g., US/UK/Canada).
• Exceptional Verbal Skills: Ability to build instant rapport over the phone, handle objections smoothly,
  and maintain a professional, persuasive demeanor.

Experience & Education

• B2B Cold Calling Experience: Minimum of five (5) years of proven experience in B2B outbound
  phone sales, cold calling, or telemarketing. (Experience in SaaS or the security/field-service industry is a
  major plus).
• Education: A completed Bachelor’s Degree (College Degree) is strictly required.
  Technical Skills
• CRM Proficiency: Hands-on experience with HubSpot (navigating contacts, logging calls, setting
  tasks).
• Productivity Software: Proficient in Microsoft Excel (data sorting, filtering, tracking) and Microsoft
  Word (reporting, script reading/editing).

Personality & Motivation

• High Motivation to Succeed: Highly self-motivated, resilient, and driven by targets.
  Results-Oriented: A competitive mindset with a strong desire to consistently hit and exceed booking
  quotas.
• Thick-Skinned: Ability to handle rejection positively and maintain high energy throughout the day.

Performance Metrics (KPIs) & Definition of Success
Success in this role is not measured by the number of dials made, but by the tangible outcomes achieved.
KPIs include:

• Primary Metric: Booked & Attended Meetings: Successfully scheduling meetings with the right
  decision-makers at meaningful, qualified businesses and organizations (e.g., companies that actively
  sell/manage security maintenance plans and meet our ideal customer profile size).
• Pipeline Contribution: The percentage of booked meetings that successfully move forward into active
  sales opportunities.
• Data Accuracy: 100% accurate and timely data entry within HubSpot.

Someone with American accent from LATAM/South America is an advantage.